-
Creative Ideas As Currency: Growth for Artists In The Digital Economy
If content is currency, then artists, you are already wealthy. You have enough unique, interesting and useful creative ideas to turn into a wide range of quality output. In the newest incarnation of our evolving economy, content creation is the most valuable currency. Artists are the original content creators and you are sitting on a potential gold mine. Today we’ll…
-
Seize the Now: Adapting the Business Model Canvas for Creativity
Here is the problem; you create great work but it doesn’t get any traction. You put it out into the world and most people seem ambivalent or simply ignore it. Of course, there are a few potential causes for this that may be unrelated to the work; incorrect audience targeting, general lack of visibility and lack of a relevant audience…
-
Better Creative Process Will Triumph Over Setting Goals
Do you set yourself creative goals that you never achieve? If you can answer an honest ‘no’ to this question, then you are a very rare commodity. Part of the human condition in modern life is the drive to achieve by setting milestones. This might not be the best way to progress. Let’s consider why you need to stop focusing…
-
SCAMPER Your Way to Creative Excellence
Creative practice is pure problem solving. The process of taking an observation, thought or emotion and making it communicable to an audience is a problem to be solved. As visual artists we often lean into the intuitive to the detriment of process. This is a shame because there are so many great tools and techniques from other disciplines that can…
-
Power Up Your Creative Problem Solving: Overcome Obstacles with Confidence
As visual artists, we face challenges every day that require critical thinking and creative problem solving. Whether it’s finding inspiration for our next project, dealing with the technical issues in our artwork or navigating the competitive landscape of the art world and the dreaded spectre of self-promotion. Despite all of this you might not recognise when you are problem solving.…